Our Commitment
Critical to achieving the company’s business objectives are All American Seasonings commitment to quality, and providing superior service attributes that have been deeply imbedded in its culture and corporate values since its 1968 American debut.
Our mission is to create better ways to do the things we do. Whether we are improving product safety, exploring product innovation, or expanding our efficiencies and capabilities, we will not rest on our accomplishments, but build on them in our professional journey to be the best we can be, and set new standards of excellence in our industry.
Our Facility
All American Seasonings’ 70,000 sq. ft. facility located in Denver, Colorado not only provides the vast space to inventory the most complete line of spices, herbs, and flavors available in the industry, but it too allows our customers to enjoy a diverse range of blending and packaging options. Precision and stringent processes throughout our facility ensure our customers product quality to the Nth degree, ultimate blend consistency, packaging possibilities from 20 gram single sticks up to 2500 lb. totes, and raw material sourcing from national & global suppliers with the most advanced agricultural and sanitary processes obtainable.
OUR TEAM
Rachel Rodriguez
To say that spices are in my blood would be an understatement, I have been called the modern day “Spice Girl” many times. Growing up in a family business has taught me the importance for hard work, commitment and the true value of family. I am a graduate from Regis University with a degree in Business Administration. I’m excited to be a part of the dynamic team at All American Seasonings. Receiving our SQF certification is vital to our future growth, and I’m excited to be a part of a company that takes its commitment toward providing customers the safest product possible so seriously. In my free time you can find me on a golf course, playing with my St Bernard Titan, spending time with my family / friends or enjoying the beautiful state of Colorado.
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What spice are you and why?
I am Paprika. I not only spice up and add color to any dish, I also add excitement and a new fresh perspective.
Joe Gallagher
With over 25 years of experience at AAS, Joe Gallagher has worked with a variety of restaurant chains, food processors, and private label retail entrepreneurs, assisting them in every facet of their products’ evolutions. Joe enjoys most the unique ability that AAS has to closely partner with all of their customers to provide them with exactly what they need to take a product from inception to a successful launch in the market place. Outside of AAS, Joe enjoys hiking, skiing, working in the yard, and rooting on the local sports teams.
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What spice are you and why?
I am coriander. I’m the spice in Belgian style wheat beers that all the hipster wannabes like to drink. Without coriander this beer would taste like watered down orange juice.
Amber Johnson
With 20 years of customer service experience Amber is committed to the All American Seasonings mission of providing the best customer service. Since 2013 Amber has developed relationships with our costumers resulting in great partnerships. Whether it’s a small local order or a large time critical shipment Amber will go above and beyond to “get it done”. In her spare time she enjoys 4-wheeling, DIY projects and hanging out with family and friends.
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What spice are you and why?
I’m Habanero Pepper because of my strong and fiery personality.
WILL RENGAL
With over 8 years of industry experience and a Master’s of Food Science from Kansas State, Will has the skills, knowledge, and proficiency to develop, reformulate or match any product your company dreams up or requires. Before arriving at All American Seasonings, Will worked at Glanbia Nutritionals, focusing on functional and value added ingredients in nutritional beverages. When not developing delicious new formulas, Will can be found skiing around Colorado or racing his cars.
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What spice are you and why?
I’m Cinnamon. I’m strong but sweet and firmly planted like the tree I come from.
Andy Rodriguez
I wouldn’t know what to do if my car, house or clothes didn’t smell like spices. I guess you could call me “ The Guy with the Smelly Briefcase” . As the 3rd generation President of All American Seasonings, I have been surrounded by the sweet, pungent, bitter, fiery taste of spices my entire life. I’ve been blessed to have a great family, and work with wonderful people. When not smelling the aromatic scent of my office, you can find me climbing the hills of Colorado on my road bike/mountain bike, golfing with my family, or lounging on a beach.
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What spice are you and why?
Mint. This herb is extremely versatile, tenacious, resilient, and best of all, it makes a great refreshing Cuban Mojito.
Sam Romero
Sam is a Colorado “Native” and a graduate of Metropolitan State College. He has been with All American Seasonings since 2011 and has over 15 + years of management experience. In his spare time, he enjoys sporting events, fishing, camping and riding motorcycles.
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What spice are you and why?
I’m Crushed Red 40HU, palatable to the taste with just enough “kick” when needed!
Shannon Westervelt
With almost 7 years of being in the industry I have finally found a position that fits my personality and a company where I have a sense of accomplishment. I enjoy the daily challenges that this business brings and I value the relationships and friendships that I have built with suppliers over the years. When not at work I enjoy Colorado’s great outdoors and sitting on patios at local breweries with Quinn, my Rhodesian Ridgeback who is an amazing sidekick.
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What spice are you and why?
I’m Ginger because I can be both sweet and spicy.
A LETTER FROM OUR FOUNDERA Legacy of Family,
Opportunity & the American Dream
Preserved from the words of our founder, whose vision, perseverance, and belief in the American Dream continue to guide All American Seasonings today.
To Our Customers, Employees, Partners, and Friends,
Welcome to All American Seasonings.
It gives me great pride to share the story of a family-owned company that has grown from humble beginnings into a business carried forward by its third generation, with a continuing commitment to the future.
Our story began in Havana, Cuba, where our company was incorporated in 1952 under a different name. At the time, we were the island’s only manufacturer of seasonings and food ingredients. Before Castro’s takeover of Cuba in 1959, our business had grown to serve customers throughout the Caribbean and much of Central America, competing successfully with European and North American manufacturers.
In 1961, my family was forced to leave Cuba, leaving behind our business, our possessions, and much of what we had worked so hard to build.
We came to America with little more than our determination, our experience, and our faith in the opportunities this country could provide. In 1968, we established our company in Denver, Colorado.
I was deeply proud to become an American citizen. In choosing the name All American Seasonings, I wanted our company to reflect what America represented to me: freedom, opportunity, hard work, perseverance, and the ability to build something meaningful for future generations.
From the beginning, this company was about much more than making seasonings and food ingredients. It was about family, values, and the American Dream.
Our early years were focused primarily on serving the meat and pork sausage industries throughout the United States. As the company grew, we expanded into other areas of the food industry, always looking for new ways to serve our customers and meet their needs.
One principle has guided us throughout our journey: “We say no to no one—and we don’t say no to ourselves.”
As entrepreneurs, we understood that our responsibility was to find solutions, overcome obstacles, and exceed our customers’ expectations. We believed that when a customer had a need, our first response should not be to explain why something could not be done, but to ask ourselves how we could make it happen.
That spirit became a fundamental part of who we are.
Today, All American Seasonings manufactures customized food ingredient systems for food companies throughout the United States, Canada, and Central America. We have remained committed to providing wholesome products, precise blends, dependable quality, and exceptional customer service.
But while our products, technology, equipment, and capabilities have evolved over the years, the principles behind this company have remained remarkably constant.
“Quality matters. People matter. Family matters. And our word matters.”
I have always believed that a successful company is built by people who care about what they do and take pride in doing it well. That belief is reflected in our commitment to quality, sanitation, technology, innovation, and the working environment we provide for our employees.
If you visit our facility, I hope you will see more than a modern food ingredient manufacturing operation. I hope you will see the pride, care, and determination that have gone into building this company over generations.
Most of all, I hope you will understand what All American Seasonings has always meant to our family.
We left Cuba with almost everything behind us. We came to America, started again, and built a company that could be passed from one generation to another.
That journey has been one of the greatest privileges of my life.
I am grateful to the employees who have dedicated themselves to this company, to the customers who have placed their trust in us, and to the families who have supported us along the way. Every one of you has played a part in our story.
And to my family, I hope this company will always serve as a reminder that with hard work, faith, perseverance, and the courage to begin again, extraordinary things are possible.
I am proud of what we built together, but I am even more proud that the values upon which we built it can continue with the generations that follow.
All American Seasonings will always remain a company built on family, integrity, excellence, and gratitude for the opportunities this great country has provided us.
Thank you for visiting All American Seasonings and thank you for being part of our story.
With gratitude,
Andy Rodriguez
Founder